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WWE's Viewership Is Tanking Fast With No Signs Of Slowing Down

Coming out of last week's lackluster Q1 2019 earnings report, things are quickly going from bad to worse for WWE in regards to its core product. Admittedly, every WWE panic piece needs to come with the disclaimer that the promotion is on the eve of a financial boom period where it will make more money than ever before. Still, this does not mute all causes for panic. This week's episodes of Raw and SmackDown Live were down 30% and 25% from 2018, respectively. Raw drew a 2019-low of 2.158 million viewers while SmackDown Live logged a 2019-low of 1.833 million viewers. To put this in perspective, Raw's average viewership through 2018 saw a 32% decline over the past five years. Though WWE's viewership annually softens in the months following WrestleMania, both numbers represented the lowest non-holiday total outside football season in company history. With the NBA still relatively early in its postseason and football season around the corner, WWE's alarmingly low viewership numbers stand to get very embarrassing, very quickly. As has been the case, the biggest drops came among younger demographics. In the case of SmackDown Live, viewership was down 38% among teenagers and 40% among the 18-35 demo.-

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